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Standard Chartered

Standard Chartered PLC is a British multinational banking and financial services company headquartered in London, England. It operates a network of more than 1,200 branches and outlets across more than 70 countries.  It is a universal bank with operations in consumer, corporate and institutional banking, and treasury services.

Task

To help Standard Chartered Bank improve customer experience.

  • Consult

    Brand Experience

  • Create

    Brand Collaterals

The Challenge

To create a uniform filling form that is applicable to various countries in which the brand operate. We had to device out globally appealing parameters and style in their saving bank account form. It had to be ensured that the form would be having a pleasing and positive impact on customer mind.

The Results

Improve in New Business

20 %

Positive Customer Feedback

100%

Uniform Standard Form at across the World

110 %

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